RSVP: iHeartMedia Digital Workshop

What is digital brand management and how can it impact your bottom line?

Know how to leverage the digital space! Join us for a quick presentation on how to create an impactful digital brand:

• Learn how your customers act online and how it impacts their interaction with your brand.
• Understand the critical points in the consumer journey to engage with new customers!
• Best practices to leveraging your online reviews to build brand loyalty

Tuesday, September 10, 2019
Schroeder Solutions – 1920 S. Calhoun Rd, New Berlin, WI

Digital Workshop Times: 7:30am, 9:00am, 10:30am, 12:00pm, 2:00pm and 4:00pm

Yes, I will attend an iHeartMedia Digital Workshop!

 

Welcome to the Steinhafels Relax Lounge

iHeartMedia Milwaukee announced that Steinhafels, a family-owned business providing quality home furnishings, mattresses and home décor to southeastern Wisconsin, has become the official sponsor of iHeartMedia Milwaukee’s new performance lounge. Steinhafels Relax Lounge is located in the iHeartMedia Milwaukee station headquarters and will showcase musical talent, live broadcasts, viewing parties and more.

Under the partnership, the lounge will house performances and events for iHeartMedia Milwaukee iconic brands and franchises – both broadcast and digital – including 95.7 BIG FM, FM 106.1, 97.3 The Game, V100.7, NewsTalk1130 WISN, and The Big 920. In addition, Steinhafels Relax Lounge will showcase the latest contemporary furniture from Steinhafels to create a superb experience for listeners. “We are thrilled about our partnership with Steinhafels to present live and local entertainment in a one-of-a-kind setting,” said Colleen Valkoun, Market President for iHeartMedia Milwaukee. “Steinhafels’ design team has created a beautiful, functional space where our loyal listeners, clients and staff can come to relax, work and enjoy an atmosphere that embodies the iHeartMedia brand.”

“Steinhafels is committed to helping people create the homes of their dreams and we hope the Steinhafels Relax Lounge at iHeartMedia Milwaukee can be a place where audience members can feel at home while they are enjoying music from some of today’s hottest artists,” said Stephanie Graham, Public Relations Manager for Steinhafels. “We are thankful for this fun and unique way to showcase our Decorating Solutions interior design program.”

iHeartMedia and Steinhafels kicked-off the partnership with a performance by country music artist, Hunter Hayes. He was the first of many artist who will come through the lounge.

Stay update to date on all things happening in the lounge by visiting the stations websites!

He is back! Steve Czaban returns to Milwaukee on 97.3 The Game!

 

97.3 The Game, Milwaukee’s Sports Talk That Rocks, announced today the launch of “The Steve Czaban Show” effective May 6. “The Steve Czaban Show” will broadcast weekday mornings from 6 a.m. to 9 a.m.

Starring Steve Czaban, the new morning show will feature the latest national and local sports headlines as well a variety of topics and news that matter most to the Milwaukee community.

Czaban is a seasoned sports talk on-air radio personality with over two decades of experience. He most recently served as an on-air talent with the “Bob & Brian” show on WHQG-FM. In addition, he has broadcast on several syndicated sports talk networks including Sporting News, ESPN Radio, Fox Sports Radio, Yahoo Sports Radio and SB Nation Radio.

“The chance for me to do more in Milwaukee was too good to pass up,” said Czaban. “This is exactly the style and attitude of sports radio that I love to do. Nobody hustles in front of a winning parade better than me! I plan to celebrate the highs, curse the lows and laugh at all the absurdity in between – just like I’ve always done. The program lineup at The Game is amazing and I’m humbled to be a part of it.”

“This is the most exciting thing to happen in Milwaukee sports radio in my 30 years in the market,” said Kerry Wolfe, Senior Vice President of Programming for iHeartMedia Milwaukee. “iHeartMedia is all about attracting the very best on-air talent and I’m excited to add Czaban to our thriving program lineup. As a sports radio veteran, I know he will contribute to making 97.3 The Game a top radio station choice in Milwaukee and Southeastern Wisconsin.”

With the launch of “The Steve Czaban Show” to mornings, the “Drew & KB” show will move to afternoons and broadcast from 3 p.m. to 6 p.m. The complete 97.3 The Game program lineup is available now on the station’s website.

97.3 The Game is the leading media outlet in the Milwaukee market with multiple platforms, including its broadcast stations; live events; data; and its digital businesses and platforms, including mobile, social and its own iHeartRadio, the leading all-in-one streaming music and live radio service – with more than 2 billion app downloads and 125 million registered users.

Below is the new lineup for 97.3 The Game that begins Monday, May 6: 

6am-9am: The Steve Czaban Show

9am-11am: The Mike Heller Show

With Mike Heller, Jon Arias, and Joel Finkelman

11am-1pm: The Crossover

With Ted Davis, Dan Needles and Armen Saryan

1pm-3pm: The Double Team

With Bob Brainerd, Dario Melendez and Mitch Nelles

3pm-6pm: Drew & KB

With Drew Olson, K.B., and Armen Saryan

 

 

 

 

iHeartMedia Milwaukee gets set for Summerfest

April flew by which means we are one step closer to summer and our favorite time of the year – Summerfest! This year iHeartMedia Milwaukee will be all over the Summerfest grounds throughout the entire festival.

Once again this year we will be a part of the U.S. Cellular® Connection Stage with FM106.1. The line-up for this summer is full of exciting shows not only highlight FM106.1, but also 95.7 BIG FM and V100.7.

97.3 The Game will be live broadcasting throughout the afternoons and News/Talk 1130 is the proud partner of Military Appreciation Day with The War Memorial.

We are already excited just thinking about all the amazing music, food and fun! Music makes us SMILE!

Take a look at the whole schedule for U.S. Cellular® Connection Stage with FM106.1:

June 26 10:00 p.m. HANSON
June 27 4:00 p.m. X
  9:45 p.m. LANCO
June 28 10:00 p.m. Styx
June 29 10:00 p.m. TBA
June 30 4:00 p.m. Riley Green
  8:00 p.m. Jimmie Allen
  10:00 p.m. Brothers Osborne
July 2 8:00 p.m. Trap Manny
  10:00 p.m. A Boogie Wit Da Hoodie
July 3 4:00 p.m. Nora Collins
  6:00 p.m. Brandy Clark
  8:00 p.m. Lindsay Ell
  10:00 p.m. Lauren Alaina
July 4 9:45 p.m. Chris Janson
July 5 4:00 p.m.

10:00 p.m.

Leonid & Friends

T.I.

July 6 10:00 p.m. Semisonic
July 7 10:00 p.m. Dylan Scott

Listen to all of your favorite artists playing the U.S. Cellular® Connection Stage with FM106.1 on the iHeartRadio App.

To purchase tickets and see the full Summerfest lineup and festival information, visit https://summerfest.com.

All performers and show times are subject to change.

We can not wait to see you there!

 

 

The Ron Burgundy Podcast hits iHeartRadio

Ron Burgundy is back on air! The long awaited Ron Burgundy Podcast has officially launched on iHeartRadio. Join Ron throughout Season 1, as he attempts to ultimately answer the question “seriously, what is a podcast?”

According to the Ron Burgundy podcast page, “Each episode has a different theme in which Ron engages in conversation with another notable person on the topic at hand. In true Ron Burgundy fashion, these conversations have a tendency to go off the rails, and we find out things about people we never knew we wanted to know.”

Listen to the full series here! 

RONBURGUNDY

3 Key Time Management Tips

As we look ahead in the new year and reflect on our successes and failures in 2018, one can’t help but to think at one point or another, all of us may have been more efficient and effective had we been able to better manage time! Managing time is never easy when you have so much on your plate, but it’s very important to know how to do it.

Here are the top 3 key time management tips that i read in “Work Smarter, Not Harder” that are sure to help you be more efficient in 2019!

Write a to do list first thing in the morning! 

Prioritize what’s important by listing out immediate things that should be done, as opposed to things that can afford to wait a few days.

Devote your entire focus to the task at hand.

Close out all windows. Put your phone away, out of sight and on silent. Find a quiet place to work, or listen to some music if that helps you focus.

Delineate a time limit in which to complete task.

Instead of just sitting down to work on a project and thinking, “I’m going to be here until this is done,” take the approach of, “I’m going to work on this piece for two hours”. This will push you to focus and be more efficient, even if you end up having to go back and add a bit more later.

Written by Account Executive Micheal Wilder

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Article originally posted by The Creativity Spot 

Radio Scores as Most Trusted Medium

In an article originally posted on Media Village, a survey showed that radio was the most trusted medium scoring:

  • +81% more trustworthy than cable TV
  • +27% more trustworthy than network TV
  • +36% more trustworthy than public TV/radio
  • Two times more trustworthy than social media.

“Trust and audio are not new bedfellows — especially as it relates to broadcast radio, which remains at the top in audio listenership.  That trust is based largely on the unique bond listeners have with their favorite on-air radio personalities.  Choosing a personality to keep you company as you commute, or “whisper in your ear” at work, creates a powerful relationship, one that listeners think of as personal, complete with the emotional connection. That’s what makes the recommendations from personalities be perceived as — even recalled as — word-of-mouth from a friend and resonate in a way that has long benefited savvy advertisers.  But the empirical proof that more people trust radio than any other medium is eye-opening.  The iHeartMedia survey reveals that 85 percent of listeners believe radio personalities make radio “more real and expressive than other media.”  Eighty percent say they feel radio personalities care about their audience and care about “things that matter to me.”

Gayle Troberman, Chief Marketing Officer for iHeartMedia, is not surprised, though.  Long an audio advocate, even in her previous roles helming marketing at Microsoft and IPG, Troberman believes that, “one big reason you see stats like ‘9 out of 10 people listen to radio’ is the deep relationships fans have with their favorite personalities and shows.  You drive to work together every day for years and listeners feel they really know the DJ through his or her honest, unscripted conversation.”

As the largest purveyor of radio, with 850 stations reaching a quarter of a billion people nationwide, iHeartMedia has a double reason to be happy:  It emerged from the survey as the most trusted radio brand, twice the trust of some competitors.  Why?  Bob Pittman, Chairman and CEO of iHeartMedia, points directly to their “live, local and human focus.  We empower our on-air personalities to curate the conversations, content and culture that are important and relevant to the everyday life of their specific audiences,” he says.  “It’s this ‘human first’ approach to programming that differentiates us.”

That trust transfers to advertisers, creating, Pittman says, “the perfect context for brands wanting to connect and build deep relationships with their consumers.”

Troberman agrees and has been leveraging those DJ/listener relationships to boost both audiences and advertising revenue by partnering closely with brands to help deliver results through audio so the survey results are a point of satisfaction.  “It’s not only that our brand is trusted, but it’s important to all marketers to really recognize how radio literally speaks to consumers.  Planners, especially, can be rock stars with their clients by tapping into this undervalued medium because the listeners respond.  It’s the trust.  They buy what their ‘friends’ – the personalities – recommend.”

Like the results of the survey, iHeartMedia advertisers have felt the power of those trusted relationships.  Citing their recent headline-generating success story for the film Bohemian Rhapsody (which included implementing the biggest roadblock in radio history by simultaneously playing the eponymous song across 650 of their stations), Troberman uses an analogy to describe the power of friends’ recommendations:  “You’ve probably gone to a million restaurants because someone you trust said, ‘I had the best pasta of my life last night’ or ‘you have to try the pizza at this place.’  Bohemian Rhapsody was a really interesting example of partnering with the studio marketing team and lots of our on-air personalities to make a movie and a band relevant to entirely new generations who didn’t necessarily know Queen or the song ‘Bohemian Rhapsody’ or even Freddie Mercury.”

While perceived word-of-mouth impact applies to influencing almost any purchase — automotive to QSRs — the one-two punch of radio is that 8 in 10 listeners feel the content and DJs align with their values.  Troberman notes that “we reach them in moments and markets and genres — whether it’s Country, Top 40, Urban or Sports — and always communicate in relatable ways.  This lets brands tap into the relatable content of hundreds of our local personalities who live in these markets, as well as big national programs where the live daily conversation is in the moment, making it more trustworthy and relevant.”

Troberman acknowledges that they are hearing from a lot of clients that trust is an important part of how they make investment decisions.  So, in these days of trust-scarcity, for brands as well and mediums, picking radio as that marketing bedfellow sounds like the right move.”

 

Originally published by: Media Village 

FM106.1 gets set for 2019!

It’s only January 3rd, and we are full steam ahead when planning for all of the country festivals and shows heading to Milwaukee this summer!

Before we get to that though, there’s a ton of awesome shows heading to one of our favorite show spots, The Rave. Morgan Wallen kicks off the new year this weekend, January 5th, and he’s followed by LANCO and Chris Janson this month. Devin Dawson, Chase Rice, and Randy Houser will also be there before things really heat up this summer.

Also going on in January is our Class Of 2019 show at the Northern Lights Theater with five awesome up and coming male artists, and our first FM106.1 Coors Light Country Music Night of the year with the Milwaukee Admirals is on the 25th with Brett Young who we last saw at Summerfest. Our second Coors Light Country Music Night will be in April with another Summerfest 2018 artist, Billy Currington. 

GETTING BACK TO SUMMER THOUGH …. the brand new American Family Insurance Amphitheater at Summerfest is going to be a stunner for sure. I went to the virtual unveiling, and it’s absolutely gorgeous. Jason Aldean was the first announced act of the year, and he’ll be bringing along Kane Brown as his opener (who had an absolutely jam packed crowd at our U.S. Cellular Connection Stage in 2018 at Summerfest). I can’t wait to hear who else is coming, and hopefully we get that announcement real soon.

We’re so excited to have recently partnered up with the gorgeous Riverside Theater for their country shows. The first one we were a part of was in November with Kip Moore, and in March we welcome country music’s favorite brothers, Brothers Osborne, to the venue!

The Fiserv Forum had their first country concert in October with Chris Young, and they have more A-list country singers coming this spring and summer. Eric Church will play 2 nights in March, and Carrie Underwood brings her all-girl tour with Maddie & Tae and Runaway June in … you guessed it, June.

Other country festivals to take note of are Country USA (HELLOOOOO DIERKS BENTLEY!), Gathering on the Green with Lee Brice (who was spectacular last month at The Rave), the first ever Country in the Burg starring the super popular Kip Moore, and of course Country Thunder with Chris Stapleton and Tim McGraw as just 2 of the acts included in this star-studded line up. 

Looking for details on how to get your tickets? Head to FM106.com and we have all of the info for you there!

Written by WMIL Music Director and Afternoon Drive Host – Quinn

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